8 Tips for Smarter Referral Marketing

Article by By Brenda Stoltz “One of the best ways to boost your business is to get referrals from existing customers. Because they already know and trust your brand, your customers can be your best marketing tool. But you’ve still got to develop a solid strategy...

Gratitude’s Hidden Pay-Off

A note from Deb: As Chief Gift Officer at Indy City Gifts, I have a pretty great job—sending thank you gifts every single day. But the best thank you gifts of all are hearing other people praise the companies I work with year-around. Take a minute to read the story...

7 Surprising Stats about Customer Referral Programs

“Below are 7 surprising stats about customer referral programs. If you already have a customer referral program and it’s not performing like you want, you could also title this 7 reminders that you’re on the right track and don’t give up. There is plenty of...